NOTES - 11 October 2005 question 1 - +/- - cheaper to call anywhere in us & world - portability - can call other telephones - coolness factor, buzz of early adopter - alternative for those unhappy with traditional POTS - added interactivity for online gamers, biz - multiple 'local' phone numbers - audio conversations into searchable transcripts - flattens the world - one device -> convergence - potential growth for features - catalyst for digital services - not regulated - inconsistent quality - network effect for FREE benefit - high speed connection - no paper trail - no incentive if satisfied (dubious additional functionality) - security - tech support??? - computer savvy - 9-1-1 - unregulated -> no standard, inconsistencies, no consumer protection - phone is now like $2K - skype is shared network service - electricity dependent (not bullet proof) compared with POTS - security as in homeland security (can they tap your phone w/out a warrant?) - OS-dependent - rural customers -> connection speed - not contributing to the tax grid - phone is too big - audience unfamiliar with technology - voice spam (do not call does not apply) - network open to new viruses - different rates worldwide -> how does this differ from existing system - ties you to desk unless you have laptop and wireless - underlying technology relies on existing teleco technology - accentuating digital divide - no directory - software becomes "noise" - switch costs - learning curve - nothing is really free - unemployment -> impact on society tools of suppression -- existing telephone companies are actively opposing tech -- gov' reg -- lack of high speed infrastructure worldwide -- no standardization -- multiple proprietary formats -- unawareness -- appeals to early adopters -- discriminatory packet priority -- "high cost" of adoption (energy, effort) -- regs differ by country -- phones work great -- 9-1-1 -> incomplete integration with analog/POTS -- agreements between competitors If you were the head of AT&T ... -- make voip a lifestyle -- use my lobby to reg, retard adoption and buy time to respond to challenge -- improve my customer service to retain customer base -- join up or buy up some voip company -- look for underrepresented markets for growth oppty -- invest in wireless -- market the company as "dependable" -- upsell your product (data services) -- diversify into device hardware market