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Message Design & Content Creation
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syllabus4. Schedule:
The class meets weekly on Tuesday from 6 p.m. until 10 p.m. The following schedule is subject to change; please check the class web site for updates on topics and assigned readings.
Part 1: Overview
Week 1 : 11 January
* Introduction, review syllabus and expectations
* WWW history and culture * Optimal design team members and roles * In-class lab: Become acquainted with UWICK tools (Secure FTP) Part 2: Project Management
Week 2 : 18 January
* Why planning is essential
* Steps, process and tools * Value proposition (messages) * Deliverables
o Requirements document
o Functional specification o Storyboards and wireframes Part 3: Applicable TechnologiesWeek 3 : 25 January
* HTML, XHTML, XML :
What, why, how used
* Static and database-driven sites * Flash and other Multi-media Part 4: Audience Issues
Week 4 : 1 February
* User-centered design
* Understanding your audience * Steps, process and tools
Week 5 : 8 February
* Task identification and analysis
* Affinity diagrams * Site maps
Week 6 : 15 February
* Information architecture
* Navigation * Patterns - theory and practice Part 5 : Design Principles
Week 7 : 22 February
* Web site genres and grids
Week 8 : 1 March
* Color and typography
Week 9 : 8 March
* Cookies, security, logs
Part 5 : Team Presentations
Week 10 : 15 March
* Presentations
* Final Papers Due 19 March Readings and other assignments TBD.
< 3. Evaluation
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5. Policies >
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| © Kathy E. Gill |
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