Office: Room 251C, Communications Building
Office Hours: By Appointment
QUARTER: JAN-MARCH 2009
Since the advent of human communication, storytelling has
been a key factor in our survival and development.
Over the last century, storytelling to an audience beyond
our immediate social circle has largely been the preserve
of industrialized, mass media. But now, with digital media,
we can not only listen
voices, we can be
new voices – leading some to conclude that we have entered
into a new Storytelling Age.
Despite our newfound access to these tools of creation and
distribution, effective communication still requires the
timeless basics of effective storytelling – perhaps even
more so given the exponential increase in new content
competing for attention.
In this hands-on course, we'll explore what it takes to
conceive, develop, create and distribute compelling
At the end of this course, we'll be able to:
- Identify the essential elements to successful
- Evaluate the societal impact of accessible,
inexpensive content creation technology.
- Consider the
business opportunities and legal issues,
related to digital media content creation and distribution.
Multimedia Storytelling will be valuable to anyone who's
interested in using storytelling techniques to successfully
convey a message to a target audience using digital media.