Cognitive
Psychology - Studies what
is going on in the mind. –
studies perception, memory, and
verbal learning.
| Acoustic
sensory storage
is called Echoic –
(Only for sound) |
Duration is about 2 seconds
|
Example: You are watching
TV and someone talks to you. You respond to
the sound of the voice by saying "Huh?".
After a second, you suddenly remember what the
person said. It is like a memory buffer.
|
| Visual
Sensory memory
is called Iconic |
Duration
is about 200
milliseconds.
|
Note the
discrepancy of about 800
percent difference
between acoustic and
visual
|
When given the
following image, as a Flash
within 50 milliseconds,
A person has a tendency to
remember 4 random characters.
But if immediately after the
image is gone, and a marker is
placed
At the beginning of the line
which is desired to store in
memory,
The person has the ability to
completely memorize the entire
line.
|
